For more than 25 years Jessica Burko has worked with independent artists to strengthen their message, presentation, and outreach for achieving their individual creative and professional goals. Everyone has their own definition of success, and there is no one-size-fits-all method for marketing your work and reaching your ideal target audience. Burko works with artists to create an individualized action plan, and provides follow-up consultations for continued support.
“It’s important to me that you feel empowered to manage the various aspects of your own marketing, such as your website and social media, rather than having someone else do it for you. My goal is to teach you the skills to take control and manage your day-to-day professional needs”
Strengthening Professional Skills
Through a careful review of your website, images of work, marketing collateral, written materials, and social media content, Burko will assist in developing manageable strategies to strengthen the business aspects of being an artist. This includes finding appropriate grants, exhibition opportunities, and residencies.
Scheduling an Initial Consultation
Contact Jessica Burko to schedule an initial consultation and start the path to developing your arts business in ways you’ve only imagined possible. Your primary focus may be on the development of outreach materials, finding revenue streams for your unique work, or building an attainable balance of creative time with business activities. Get in touch today to begin.
“Through conversations, studio visits, and reviews of materials, I help artists gain visibility for their work through strong visual presentation, clear written elements, a unified online persona, and targeted marketing. The work I do with individuals is shaped by their specific needs and can range from website design, crafting artist statements, coaching for speaking about one’s work, and everything in between.”
Establishing and Achieving Goals
Creating clear goals for one’s work is the first step in achieving them. Working closely with artists to examine objectives and their current position in the creative world, Burko helps artists focus and develop a list of priorities.
The Importance of Presentation
A first impression only happens once so putting that best foot forward online, in person, and in print is crucial to achieve your objective. Burko supports artists in identifying what they need to increase their visibility and stand-out in their first contact with arts professionals and independent buyers.